Style Guide

The overall tone of our content is casual and relaxed. We aim to convey useful and relevant information in a positive way. We are not afraid to voice controversial opinions and talk about disruptive subjects, but always with respect toward those we might differ with, and with the best interest of our readers, collaborators, partners, and affiliates in mind.

The average length of our pieces is 300-500 words. Larger pieces could be divided into a two or three part series, depending on length. We can also ask for edits if we deem the content could be shortened for accuracy and effectiveness.

Branding Specification:

You may refer to the site as The Creative Confidential blog, The Creative Confidential hub, @creativeconfidential on Facebook.

Every contributor or team member is creative in its own right.

Creative Confidential products will have short-links for you to add to your pieces. You may request that we add those links to the final review and approval stage.