When you don’t have a plan, there’s no way to know for sure if you’re spending your limited time and effort on what will have the greatest impact on your ROI. And for that very reason, your plan must make room for your small biz content. The truth is, if youContinue Reading
If your business doesn’t have a website, how will people know you are out there? And if your website doesn’t have a business blog, how will the people who find you know your story? Yes, you can and should share snippets of your story and develop your business narrative onContinue Reading
Let’s get down to business. Your content creation business that is, and the importance of prioritizing the four pillars of content creation to spread, validate and strengthen your global connection. Even if you are a small business, focusing exclusively on your local market, you need to leave yourself room toContinue Reading
