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Creative-Flames-of-Color

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The truth is, 2020 lockdowns, isolation, uncertainty, and anxiety came to challenge my creative impulses. With all the time in the world at my disposal, barely any action was taken to fan my creative flames after the first few months, By the end, a final exhausting push made me crossContinue Reading

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raise-your-fist-fight-for-art

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Art in a post covid19 world is in danger. The survival of the performing and visual arts depends on you. How can you support the creative individuals who keep the culture and cultural experiences alive in your community? And why is fighting for art in a post-COVID 19 world pivotalContinue Reading

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No matter the size of your business and brand or the industry it belongs to, the process ultimately involves people. Its growth depends on people. And when there’re people, there’re feelings you must be able to understand. According to the academic blog The Conversation, “Empathy is the ability to shareContinue Reading

love-these-brands

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Difficult times call for perspective, reflection, and action. During this global pandemic, local businesses have been hit hard, many are a casualty of the economy coming to a sudden halt, others are hanging by a thread. I want to offer some inspiration and hope from brands that are sticking theContinue Reading

creative-light-in-the-darkness

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2020 had so much potential. We welcomed the year with a long list of plans, dreams, and expectations. Creativity in a time of crisis was the furthest thing from my mind. I wanted to make this web and blog a destination for busy entrepreneurs wanting to create and develop bilingualContinue Reading

man-sitting-down-to-write-content-for-small-biz

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When you don’t have a plan, there’s no way to know for sure if you’re spending your limited time and effort on what will have the greatest impact on your ROI. And for that very reason, your plan must make room for your small biz content. The truth is, if youContinue Reading

business-blogging-man-blogging

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If your business doesn’t have a website, how will people know you are out there? And if your website doesn’t have a business blog, how will the people who find you know your story? Yes, you can and should share snippets of your story and develop your business narrative onContinue Reading

core-values-are-content-road-map

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And how to use them as inspiration to develop your brand narrative. As a brand, I’m quite sure you’ve been drilled on the importance of your core values as a cornerstone of your business. But they should not be left on the pages of your business plan. A string ofContinue Reading

taller-con-cafe-redaccion-de-contenido

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Taller Virtual: adaptándonos ante el cambio Es un gusto para mi haber pasado las pasadas semanas preparando nuestro primer taller virtual en cuenta regresiva! Estos días han sido otro testimonio de la capacidad que todos tenemos para adaptarnos a los cambios y buscar oportunidades. Cuando fue evidente para mí queContinue Reading

reflection-at-the-edge-of-world

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Now more than ever it’s time to engage in reflection and action, as the antidotes to social distancing and feelings of loss, isolation, frustration, and fear. We all want things to go “back to normal.” But the best thing you can do right is to take life as it is,Continue Reading