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What’s The Orange Economy and What Role Do We Play in It?

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In this #Vlog you’ll hear me talk briefly about the concept of The Orange Economy.

As I dive deeper into the world of the creative industries, the disruption at its core fascinates me.

Here’s one of the possible definitions, according to the book The Orange Economy:

The creative economy (orange economy) encompasses the immense wealth of talent, intellectual property, interconnectedness and of course cultural heritage, of the Latin American and Caribbean region (and indeed, every region.)

The books The Orange Economy and Orange Economy/Economia Naranja are the results of a research project spearheaded by the Inter-American Bank and the work of creative entrepreneurs at the firm Creative Means Business.

As someone originally from South America I found the books’ finding uplifting, to say the least.

Faced with so many socio-political and economic adversities, creatives in South and Central America and the Caribbean are thriving. Their ideas, projects, and innovations are game-changers for the region and the world.

What role do we play in this economic transformation?

We can:

  • Spread their stories
  • Support their efforts
  • Contribute to their causes
  • Be inspired by their creations

Together as creative entrepreneurs, let’s keep painting the world orange!

Free downloadable resources:

The Orange Economy: An Infinite Opportunity

Orange Economy/Economia Naranja

 


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